With nature being such a diverse playground, Founder Justin Waller saw a need for that diversity to speak through the gear we wear while enjoying such lively recreation. So with that thought in mind combined with a mix of grit, grunge, and good looks, Gator Waders was born from the mud holes of East Texas.
In its infancy, the brand had a clear objective, and that was to finally offer a wader for the ladies of the outdoors. Understanding the struggle that women go through trying to make the standard men's waders work, he saw an opportunity and capitalized on this. While sizing was a key motivator and the driving force behind this venture, the thought of adding some style to the outdoors is ultimately what gave Gator Waders the "swag" it is known for.